Websites for hvac companies
HVAC website design for no-heat calls, tune-ups and replacements
Websites for heating and cooling contractors that work through the seasons: a no-heat and no-cool line for the worst week of winter and summer, tune-up booking for the quiet months, replacement pages that explain financing and efficiency ratings honestly, and your TACL, TSSA or contractor number where the rules expect it.
- Website from $150/month, yours after 12 payments
- SEO plans from $149/month
The short answer
What should an HVAC company website include?
An HVAC website should put a no-heat or no-cool number on every screen, let homeowners book tune-ups into real arrival windows and help them choose between a repair and a replacement. Replacement pages need capacity and efficiency ratings, financing described without an invented payment, no mention of the expired federal credit, and your licence number where the state expects it.
- Price
- $1,500 upfront, or $150/month × 12
- Ownership
- Yours after 12 payments
- Hosting and care
- $29 or $49/month
- Build time
- About 4 weeks for a local site
Our designs
Our website and app designs for hvac companies
Ready-to-launch concept designs for fictional businesses: pick one and make it yours. 7 websites, 1 app and 1 software design, each opening on a desktop and a phone, with your brand, content and photos going in. All apps and software
9 of 9 examples shown
Concept website
Northdraft Heating & Air
HVAC companies that run a no-heat, no-cool line
Concept design. The business is fictional.
- Bold
- Tool-first
Local website: yours after 12 payments, or $1,500 upfront
Concept website
Even Keel Comfort
HVAC companies that fill the shoulder season with tune-ups
Concept design. The business is fictional.
- Friendly
- Minimal
Local website: yours after 12 payments, or $1,500 upfront
Concept website
Heatwell Systems
HVAC contractors selling full system replacements
Concept design. The business is fictional.
- Editorial
- Warm
Local website: yours after 12 payments, or $1,500 upfront
Concept website
Comfort Compass HVAC
Ontario heating and cooling contractors who sell only when the customer asks
Concept design. The business is fictional.
- Tool-first
- Warm
Local website: yours after 12 payments, or $1,500 upfront
Concept website
Prairie Air Co.
HVAC companies covering a metro and its outlying towns
Concept design. The business is fictional.
- Map-led
- Corporate
Growth website: yours after 12 payments, or $4,000 upfront
Concept website
Two Seasons Mechanical
HVAC companies built on maintenance agreements
Concept design. The business is fictional.
- Dark
- Data-led
Local website: yours after 12 payments, or $1,500 upfront
Concept website
Thermocline Supply & Install
HVAC contractors who publish the systems they install
Concept design. The business is fictional.
- Data-led
- Minimal
Local website: yours after 12 payments, or $1,500 upfront
Concept app
Two Seasons comfort plan app
HVAC companies growing a maintenance agreement
Concept design. The business is fictional.
- Friendly
- Data-led
Quoted per project after a call
Concept software
Prairie Air dispatch
HVAC companies running crews across several districts
Concept design. The business is fictional.
- Data-led
- Corporate
Quoted per project after a call
Pay monthly, own it
High-converting websites from $150/month
Pick a design, add your brand, content and photos, and launch. Yours after 12 payments, with SEO built in from day one.
- Local website
- $150/monthUp to 25 pages · yours after 12 payments, or $1,500 upfront
- Growth website
- $400/monthUp to 100 pages · yours after 12 payments, or $4,000 upfront
Built in
What every HVAC company website includes
A seasonal switch on the homepage
In a cold snap the homepage leads with the no-heat line; in the first heatwave it leads with cooling; in the shoulder months it leads with tune-ups. One setting changes the hero, the banners and the order of services.
Tune-up booking that smooths the year
Spring and autumn maintenance books itself into the windows you offer, so technicians are busy in the quiet weeks and the office is not taking those calls during the rush.
Repair-or-replace pages with real ratings
Equipment pages show capacity and the SEER2, EER2, HSPF2 or AFUE rating for each model you list, from the maker’s data, and explain that a load calculation decides the size, not the brochure.
Service plans members can read
Maintenance agreements get their own page listing every visit, what is checked and how to cancel, with sign-up online and reminders by email or by text where the customer has agreed.
Licence and certification lines
Your TACL or state mechanical licence, TSSA registration in Ontario and the EPA 608 certification of your technicians are entered once and shown where they apply, never claimed for a technician who does not hold them.
Tax credit and rebate copy kept current
Old pages promising the federal heat pump credit are found and rewritten at launch, and rebate panels list only the utility or provincial programmes you confirm are open, each with an end date.
Found locally
How hvac companies get found in the areas they serve
Google runs the Business Profile and Local Services Ads programmes and decides who qualifies. We build the site and the area pages to Google’s rules and keep your profile accurate. Badges such as Google Verified (which replaced Google Guaranteed and Google Screened in 2025) are Google’s to grant, not ours.
- 01
Google Business Profile
Primary category “HVAC contractor”, with secondary categories such as “Air conditioning contractor” or “Furnace repair service” only where they describe real work. Hours should match when dispatch answers, and the address stays hidden if customers never visit.
- 02
Local Services Ads
HVAC is a Local Services Ads category: Google screens licences, insurance and, for these urgent trades, the technicians’ backgrounds before it may show its Google Verified badge. You apply to Google; the site is where those leads check you out.
- 03
District pages with their own substance
A page per district only when it has something of its own to say: the systems common in its housing, travel time, the crew that covers it. Pages that only swap the town name are doorway pages in Google’s terms.
- 04
Weather-driven demand
Search for “furnace repair” and “AC not cooling” jumps with the first cold snap and heatwave. Call tracking and the seasonal switch show whether the surge became booked jobs, and which pages took the calls.
Compliance
The rules for hvac companies, handled in the design
Heating and cooling has more advertising rules than most trades: licence numbers in ads, refrigerant certification, efficiency ratings on equipment pages, tax credit claims that have expired and, in Ontario, a ban on door-to-door contracts. The templates handle each one, linked to its source.
Sources gathered October 1, 2026. This is how our designs handle these rules, not legal advice: rules change and differ by province and state, so your state mechanical licensing board, TSSA, the provincial consumer ministry or your lawyer has the final word, and you approve every page before it goes live.
- Texas
TACL number on every ad, websites included
TDLR says advertisements that solicit air conditioning or refrigeration work must include the contractor’s licence number, and websites are not among the narrow exceptions. The TACL number sits in the footer, on quotes and beside the booking form.
- US
Refrigerant work by certified technicians
EPA says only technicians certified under Section 608 may buy refrigerant, and certification is by type of equipment. The site says “EPA 608 certified technicians” only when the client confirms it, and never suggests uncertified staff handle refrigerant.
- Ontario
No door-to-door furnace or AC contracts
Since March 2018 Ontario has barred businesses from soliciting or signing contracts in a consumer’s home for furnaces, air conditioners, air cleaners, water heaters and duct cleaning unless the consumer asked them to come; such contracts are void. Ontario designs offer only booked or called-in visits, and never advertise canvassing.
Ontario — Rules for businesses entering contracts in a consumer’s home
- US
The old federal heat pump credit has ended
The IRS says the 25C Energy Efficient Home Improvement Credit is not allowed for property placed in service after 31 December 2025. The site does not advertise the old federal credit, older pages that mention it are rewritten or dated, and only rebates the client confirms are open are shown.
- US
Capacity and efficiency on equipment listings
The FTC’s labelling rules say a website that lists central air conditioners, heat pumps, furnaces or boilers for sale should show each model’s capacity and efficiency rating. Catalogue pages carry both on every card; brochure pages without models are kept separate.
- US
Replacement financing without trigger terms
“A new furnace for a low monthly price” is exactly the kind of line Regulation Z treats as a triggering term: once it appears, the APR and the other key credit terms must sit beside it. Financing panels say terms come from the lender in writing, subject to approval, and show no example payment.
Everything for hvac companies
Websites, apps, branding and SEO for hvac companies
Websites
HVAC companies websites built on the designs above, fast and set up for search.
From $150/month
Apps
For HVAC companies with a book of maintenance members: an app that keeps the plan visible between visits and brings members back when the weather turns.
Quoted per project
Apps for hvac companiesBranding
An HVAC brand works hardest in the worst week of the year, on a van in a snowstorm or a yard sign in a heatwave, so it has to read instantly and feel dependable.
Quoted per project
Branding for hvac companiesSEO and leads
Ongoing SEO that checks your site every week and fixes what is safe to fix, for more no-heat calls, tune-up bookings and replacement quotes.
From $149/month
SEO plans and prices
Pricing
What an HVAC company website costs
The price of a HVAC company website is the same as any website we build: pay upfront and save, or spread it over 12 months.
Local website
$150/month × 12
or $1,500 upfront. Yours after the 12th payment.
- Up to 25 pages
- Any design on this page
- Technical SEO at launch
- Hosting and care $29/month
Growth website
$400/month × 12
or $4,000 upfront. Yours after the 12th payment.
- Up to about 100 pages
- Teams, offices and more integrations
- Planned with an advisor
- Hosting and care $49/month
SEO plans
$149/month
Local $149 · Growth $399
- Checks your site every week and fixes what is safe to fix
- New pages every month
- 7-day trial
Prices in US dollars. How payments, hosting and ownership work.
How it works
How your HVAC company website goes live
- 01
Map your seasons and services
Tell us your emergency hours, the tune-up windows you want filled, your service plans and the systems you install.
- 02
Send licences and equipment data
TACL, mechanical or TSSA numbers, EPA certification, maker spec sheets for the models you list and your warranty terms.
- 03
Test the seasonal switch
See the site in winter, summer and shoulder mode, try a booking and a plan sign-up, and ask for changes.
- 04
Launch before the next rush
We time go-live ahead of heating or cooling season, redirect old pages, connect call tracking and start the SEO plan.
Pick my design
See your website before you pay for it
Choose a design and tell us about your business. An advisor emails you to plan a preview with your name, your colours and your details, and the price options. Nothing is charged until you decide.
- 1An advisor replies by email
- 2We plan your preview and scope
- 3You decide, with every price in writing
Questions
HVAC companies: common questions
- How much does an HVAC website cost?
- A heating and cooling website of up to 25 pages is $1,500 paid upfront, or $150 a month for 12 months, and it is yours after the 12th payment. A larger site of up to about 100 pages is $4,000, or $400 a month. Hosting and care is $29 or $49 a month. Prices are in US dollars.Call tracking, booking software and Local Services Ads are billed by their providers, not by us.
- Can customers book a furnace or AC tune-up online?
- Yes. Tune-ups book into the arrival windows you offer, with a text confirmation and the technician’s name, and land in your inbox or field-service software for the office to confirm. Breakdowns in freezing weather or a heatwave are steered to the phone, where a dispatcher can triage them.
- Should my HVAC website still mention the federal tax credit for heat pumps?
- No. The IRS says the 25C credit is not allowed for property placed in service after 31 December 2025, so advertising the old federal credit now misleads buyers. We find those claims at launch and rewrite them, and rebate panels list only utility or provincial programmes you confirm are open.
- Where does my TACL or HVAC licence number go?
- In the footer of every page, on quotes and next to the booking form. TDLR says ads soliciting air conditioning work in Texas must include the licence number and websites are not exempt. In Ontario we show TSSA registration for gas work only when it is real.
- How do you show financing for a new system?
- As plain statements: a third-party lender sets the terms in writing before you sign, subject to approval. We show no example monthly payment, because under Regulation Z a payment figure triggers the APR and other disclosures. If your lender supplies compliant ad copy, we can place it as given.
- Can an Ontario HVAC website offer in-home consultations?
- Yes, when the homeowner asks for one. Ontario bars contracts for furnaces, air conditioners and similar equipment that come from unsolicited door-to-door selling, so the site books visits the customer requests and keeps a record of who started the contact. It never advertises reps in the neighbourhood.
- Will my HVAC company website rank on Google?
- It launches with the technical SEO done: fast pages, clean structure, structured data, local pages and redirects from your old site. To keep climbing, a BOOSTD SEO plan from $149 a month runs 262 checks on your site every week, fixes what is safe to fix and gets the rest ready for your OK.No one can promise a position on Google, and we never do. Google warns businesses about anyone who does.
- Can I get one of these HVAC website designs?
- Yes. Each is a complete, ready-to-launch website design BOOSTD made for hvac companies. Pick one and we make it yours, with your name, colours, photos, content and the licence or compliance details your industry expects, from $150 a month and yours after 12 payments.Approved client sites are shown with a “Client work” tag, and only with the client’s written permission.
Guides for hvac companies
Reading for hvac companies before you build
- Planned guideHVAC websites after the federal heat pump credit: what to say nowPlanned: written with a named author and published once reviewed
- Planned guideSelling maintenance plans online without the hard sellPlanned: written with a named author and published once reviewed
- SeasonsSEO vs Google Ads for a local business: how to decide where to spend
- TextsSMS marketing consent rules and opt-outs in Canada, the US and UK
More on HVAC website design
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Start with a free checkup of your current site
See what holds your current website back across every point, free, before you choose a design.
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